The official press release is copied below.
Firefly Online: Cult Hit Series to Get Officially Licensed Multiplayer Online Role-Playing Game
LOS ANGELES — July 17, 2013 — Fox Digital Entertainment (FDE) and QMx Interactive Inc. (QMXi), a developer of mobile games and apps, are heading back to the Verse of the much beloved cult hit TV series Firefly, announcing today the first officially licensed video game, titled Firefly Online.
Firefly Online (FFO) is a multi-user, social online role-playing game that will initially be available for smartphones and tablets, including those based on iOS and Android operating systems.
Players take on the role of a ship captain as they hire a crew and lead missions, while trading with and competing against millions of other players like themselves. Much like the crew of Serenity, the Firefly-class transport ship featured in the original show, players must do whatever it takes to survive in the Verse: find a crew, find a job and keep flying.
Firefly Online is currently in development by QMXi and Spark Plug Games, an independent video game studio. The game is expected to be released during the summer of 2014.
“At QMx, we know firsthand how great and powerful a franchise Firefly is and how mighty the Browncoats are,” said Andy Gore, CEO of QMXi and Quantum Mechanix Inc., which produces official collectibles and replicas for Firefly.
“It has always been our mission to bring the Verse to life for our customers in every way possible. The idea of creating an interactive experience where fans can have their own Firefly adventures -- well, that’s just too shiny for words,” Gore said.
“We are thrilled to be partnering with QMx on Firefly Online,” said Matt McMahon, VP of Mobile for Fox Digital Entertainment. “QMx has a long and successful history with Firefly and we couldn’t think of a better partner to make a truly innovative game that will stand up in the Verse and to its passionate fans.”
“When we were first approached with this challenge, we realized that Firefly is unique among shows and movies, so only a unique game experience could do it justice,” said John O’Neill, President of Spark Plug Games.
“Firefly Online, while having a lot of familiar game elements, will be like no game you’ve ever experienced,” added O’Neill.
Firefly Online players will play a captain in the Verse that’s struggling to get by, just like Capt. Mal Reynolds from the show, and dive in the following features:
- Create a crew, customize a shiny ship and explore the Verse.
- Aim to misbehave in space and planet-side adventures.
- Pick-up and play anywhere with cross-platform, cross-device game play support.
- Engage with unique social features connecting Firefly fans.
To sign up for more information or preregister for the game, please visit www.KeepFlying.com.
Savvy consumers and Firefly fans should keep an eye out for first-look game content, exclusive collectibles tied to the game, and more goodness yet to come by signing up for:
- The QMx Insider newsletter http://insider.quantummechanix.com/
- Firefly Online (FFO) on Twitter http://twitter.com/firefly_game/
- Firefly Online (FFO) on Facebook http://www.facebook.com/fireflyonlinegame
FIREFLY ™ & © 2013 Twentieth Century Fox Film Corporation. All Rights Reserved.